Fit Latina Club emerged in 2023 by gym owner and college business teacher, Dr. Lori Ramirez. At an event filled with Hispanic women, Lori realized that many people she talked to expressed the need to begin exercising and living healthier lifestyles, but lacked the fitness knowledge and motivational support to get started. As a fitness professional, Lori knew that being provided with the right resources and connecting with others on the same mission can help you get on track during your fitness journey. She began thinking about the challenges that women face when trying to get fit and how that might vary amongst demographic groups. Realizing that adult Hispanic women rank #2 in obesity amongst other groups got her thinking. As a business educator and entrepreneur, she felt the responsibility to address this problem and help her community. The Fit Latina Club was born! A Fit Latina subscription is not just your average fitness subscription products – it is a carefully crafted box of motivation and fitness guidance with a hope of improving the health and increasing the confidence of fellow Latinas.